Skip to content
A finger tapping a bar chart on a tablet's analytics screen
  • #Web design
  • #UX
  • #Development

Pulse Website

A marketing site for a payments startup, rebuilt from wireframes to launch so the product explains itself in the first scroll.

Client:Pulse Pay
Year:2026
Timeline:10 weeks

The challenge

Pulse had a product people loved and a website that buried it. We mapped every question a finance lead asks before booking a demo, then designed a site that answers them in order.

Three audiences, one homepage, and a sales team that needed qualified demos rather than more traffic.

A tablet held in both hands, showing a warm-toned data dashboard
A laptop on a grey chair showing a minimal website menu

Our solution

A modular page system with role-based paths, live product previews and a demo form that routes leads to the right rep.

  1. 01Web design
  2. 02UX
  3. 03Development
A phone in hand showing an editorial website with photography

Key results

  • 2.4x – More demo requests
  • 38% – Lower bounce rate
  • 10wk – From kickoff to launch
“Tracy turned a confusing product into a site our buyers actually read.”
Lena Hart, VP Marketing, Pulse Pay

Next project

Explore more

Northwind Identity
A laptop on a lap showing a bold black-and-white typographic identity
View work
Orbit Mobile App
A phone in hand showing an editorial website with photography
View work

Your project next

Let's make the next one yours

Share your project details and we'll help you get started right away.